HP

3D Printing Hub

The 3D printing revolution is affecting every area of product design and production. Reducing development time, supercharging production lines and allowing more efficient, sustainable supply chains are just a few of the many benefits.

Working alongside marketing agency Transmission, Set Reset created an animated interactive infographic to shine a light on HP’s family of commercial 3D printers. Each animated section highlights a different benefit and drives users to a selection of relevant case studies. Using illustration to communicate the narrative allows contrasting stories to inhabit a common world, while conveying product applications in a clear and engaging way.

Animated interactive content hub for HP’s range of commercial 3D printers.